Beauty insiders with Melissa Hernandez

Beauty insiders is the format where we meet some of the world´s most celebrated makeup artists who´s frequently seen using Sweed. We are used to admire their work from distance. Beauty insiders will take you on an exclusive interview where we chat about favorite products, beauty mottos to how to stay sane during these days.


This week we had a chat with Melissa Hernandez, the girl behind the most celebrated beauty looks on Sydney Sweeney, Lana Condor, Dove Cameron to name a few. Welcome to the lashie world of Sweed and happy reading! 

Melissa and her clients are obsessed with the lashes from Sweed!

FOR HOW LONG HAVE YOU BEEN WORKING IN THE INDUSTRY?

I've been working in the industry for 5 years. 

HOW LONG TIME DOES IT TAKE FOR YOU TO CREATE A RED CARPET LOOK? 

Ideally, it takes about 2 hours to complete a red carpet look. I know it seems like a long time, but you have to remember I'm working in tandem with the hairdresser and manicurist so things are a bit hectic! Two hours gives each of us enough time to perfect our craft! 

 

WHAT'S YOUR BEST BEAUTY TRICK/HACK?

If you're someone who struggles with winged eyeliner, my most valuable beauty tip is to fully relax your eye and look straight into a mirror when building the shape of your eyeliner. Try to avoid tugging or pulling on your eye because the shape will likely change once you let go. TRUST ME! 

TELL US YOUR BEAUTY MOTTO IN LIFE?

My beauty motto in life is LESS IS MORE! I feel like you can apply this to so many different things in life, which is why I live by the phrase. To me, less is more when it comes to makeup, fashion, cooking, house decor...you name it!

 

HOW DO YOU STAY SANE DURING THOSE DAYS?

My family is my happy place so I spend most of my free time with them. This industry can be cut throat and it's quite easy to lose sight of your goals, but my they help keep me grounded. I love them so much! 

 
WHAT'S YOUR FAVORITE SWEED PRODUCT(S) AND WHY? 

My favorite Sweed products are hands down the Nikki No Lash-Lash and the Nikki Sultry because they look effortless and realistic. These styles blend seamlessly and photograph like a dream! I'm obsessed with them and so are my clients :)

Melissas favourite lashes from Sweed - Nikki No LashLash (get it HERE) and
Nikki Sultry corner (get it HERE)

IF YOU WERE A BEAUTY PRODUCT, WHAT WOULD YOU BE?

If I were a beauty product, I would be Tower28Beauty BeachPlease Luminous Tinted Balm in the shade 'happy hour.' I love it because it's a multi purpose balm that can be used anywhere on the face and the color is a beautiful sun-kissed pink. Every time I apply it I feel youthful and cheery, so I'd say it's a perfect match for my bubbly personality. 

 

"Every time I apply it I feel youthful and cheery, so I'd say it's a perfect match for my bubbly personality."