Bestsellers

Lift. Length. Volume.Award winner "Mascara of the Year". The hype is real.A customer once said; "The Lash Lift Mascara takes your lashes to the Gods". We couldn't agree more. A black lengthening and defining mascara for creating impossibly long, defined...

Natural, but better. A must-have lash for Makeup Artists.Nikki No Lash-Lash is Sweed's No. 1 Bestseller and also frequently used by Celebrities and makeup artist's all over the world.  Look like a Hollywood Star in Nikki Wolff's signature style "No Lash-Lash"!These refined,...

Wake up with longer lashes.Longer, stronger and healthier lashes in 4-6 weeks with our highly effective blend of active ingredients. Sweed's serum extends the growth phase of each individual lash and can also be used as a booster for your...

Perfect brown. Ultra creamy.Rich, stay-true color with a long-lasting effect in one stroke. Our long-wearing eye pencils gives you a smooth satin finish with excellent coverage that looks fresh all day and night. This lightweight, creamy formula glides on effortlessly and can also...

Lift. Length. Volume.Award winner "Mascara of the Year". The hype is real.A customer once said; "The Lash Lift Mascara takes your lashes to the Gods". We couldn't agree more. A brown lengthening and defining mascara for creating impossibly long, defined lashes....

Eye-opener. Ultra creamy. Rich, stay-true color with a long-lasting effect in one stroke. Our long-wearing eye pencils gives you a smooth satin finish with excellent coverage that looks fresh all day and night. This lightweight, creamy formula glides on effortlessly and...

Ultra creamy. Intense color. Rich, stay-true color with a long-lasting effect in one stroke. Our long-wearing eye pencils gives you a smooth satin finish with excellent coverage that looks fresh all day and night. This lightweight, creamy formula glides on effortlessly and can...

Our pen sharpener is genius yet gorgeous.Boasting a patented swivel design and a mess-free shavings holder, the sharp blade works its wonder on lip, brow and eye pencils. The best thing? You never need to worry about dirt showering your...

Natural but better. Make-up artist must-haves. Easy to apply.We've heard your prayers, lash lovers!Our signature style "No Lash Lash x Nikki Wolff" has ever since it launched in 2019 been a staple product in every professional's makeup bag. The No...

Natural but better. Make-up artist must-haves. Easy to apply.We've heard your prayers, lash lovers!Our signature style "No Lash Lash x Nikki Wolff" has ever since it launched in 2019 been a staple product in every professional's makeup bag. The No...

Natural but better. Make-up artist must-haves. Easy to apply.We've heard your prayers, lash lovers!Our signature style "No Lash Lash x Nikki Wolff" has ever since it launched in 2019 been a staple product in every professional's makeup bag. The No...

Ultra-fine. Mega dimensions. Perfect eyebrows.Dark Brown | For brown and dark brown hair.Our ultra-fine eyebrow pencil draws incredibly natural-looking, hair-like strokes that give a microblade effect to create the most perfect brows. The color rich and smudge proof formula transforms brows...